Very interesting videos about Nordstroms idea exploration and development process.
1-week iterations on ideas using lean methods and real-time on-location user feedback and interaction.
Original on LinkedIn by Eric Ries:
Here’s a great case study that answers a bunch of questions all at once about Lean Startup principles: can they be used inside a Fortune 500 company? can they be used to sell physical low-tech products? can they be used in a retail store?
Below, you’ll find two videos: one about the lab, and one containing a case study of the team at work. Watch them both.